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The Louis Vuitton label was founded by Vuitton in 1854 on Rue Neuve des Capucines in Paris, France.In 1858, Louis Vuitton Handbags introduced his flat-bottom trunks with trianon canvas, Wholesale Bags making them lightweight and airtight.Before the introduction of Wholesale Handbags Vuitton's trunks, rounded-top trunks were used, generally to promote water run off Gucci Handbags, and thus could not be stacked.Cheap Louis Vuitton It was Vuitton's gray Trianon canvas flat trunk that allowed Burberry Handbags the ability to stack with Cheap Juicy ease for voyages. Becoming successful and prestigious, many other luggagemakers began to Cheap Gucci imitate LV's style and design Juicy Handbags。
Since the 19th century Gucci Bags Han, manufacture of Louis Vuitton Bags goods have not changed: Luggage is still made by hand. Contemporary Fashion gives a preview of Burberry Bags the creation of the LV trunks: "the craftsmen line up the Cheap Burberry leather and canvas, Cheap Louis Vuitton Handbags tapping in the tiny nails one by one and securing the Cheap Gucci Handbags five-letter solid pick-proof brass locks with an Juicy Bags individual handmade key, designed to allow the Cheap Bags traveler to have only one key for all of his or her luggage. Cheap Handbags The wooden frames of each trunk are made of 30-year-old Cheap Juicy Handbags poplar that has been allowed to dry for at least four years. Cheap Burberry Handbags Each trunk has a serial number and can take up to 60 hours to make, and a suitcase as many as 15 hours Cheap Burberry Bags ."
Many of the Cheap Louis Vuitton Bags company's products utilize the signature brown Damier and Monogram Cheap Gucci Bags Canvas materials, both of Cheap Juicy Bags which were first used in the late 19th century. All of the Wholesale Louis Vuitton Bags company's products exhibit the Wholesale Louis Vuitton Handbags eponymous LV initials. The Wholesale Gucci Handbags company markets its product through Wholesale Gucci Bags its own stores located throughout the Wholesale Burberry Handbags world, which allows it to control product quality Wholesale Burberry Bags and pricing. It also allows LV to Wholesale Juicy Handbags prevent counterfeit products entering its Wholesale Juicy Bags distribution channels. In addition, the company Wholesale Louis Vuitton distributes its products through LouisVuitton.com.
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The Louis Vuitton brand and the famous LV monogram are among the world's most valuable brands.According to a Millward Brown 2010 study, Louis Vuitton is the world's 29th most valuable brand, right after Wells Fargo and before Gillette. The brand itself is estimated to be worth USD 19.781 billion. For the sixth consecutive year, Louis Vuitton still at number one of ten most powerful brand published by the Millward Brown Optimor's 2011 BrandZ study with value of $24.3 billion. It was more than double value from the second rank.
Louis Vuitton is one of the most counterfeited brands in the fashion world due to its image as a status symbol. Ironically, the signature Monogram Canvas was created to prevent counterfeiting.In 2004, Louis Vuitton fakes accounted for 18% of counterfeit accessories seized in the European Union.
The company takes counterfeiting seriously, and employs a team of lawyers and special investigation agencies, actively pursuing offenders through the courts worldwide, and allocating about half of its budget of communications to counteract counterfeiting of its goods.[3] LVMH (Vuitton's parent company) further confirmed this by stating that "some 60 people at various levels of responsibility working full time on anti-counterfeiting in collaboration with a wide network of outside investigators and a team of lawyers." In a further effort, the company closely controls the distribution of its products.Until the 1980s, Vuitton products were widely sold in department stores (e.g. Neiman Marcus and Saks Fifth Avenue). Today, Vuitton products are primarily available at authentic Louis Vuitton boutiques, with a small number of exceptions. These boutiques are commonly found in upscale shopping districts or inside luxury department stores. The boutiques within department stores operate independently from the department and have their own LV managers and employees. LV has recently launched an online store, through its main website, as an authorized channel to market its products